Building smarter growth at the intersection of marketing, data, and AI.
I’m a marketing and growth leader with 20+ years of experience in financial services and technology. I specialize in AI visibility, AI readiness for marketing teams, and competitive intelligence — helping organizations grow in a world where AI shapes how brands are discovered, evaluated, and chosen.
AI Visibility
AI Readiness
Competitive Intelligence
Growth Strategy
Generative Engine Optimization
$1.6BInstitution marketing led
~80%Of funded loans influenced
$2.6MAnnual media managed
4%→42%Brand awareness lift
Recognized & featured
The Financial BrandPBS · ViewpointKXANCUNA DiamondHermes GoldStevie Award
Latest Writing
- How I Built an AI Visibility Audit Platform as a Non-Developer
- Your Rate Change Could Be in AI Answers by Dinner
- The Five Checks I Run Before I Believe Any AI Search Stat
- The Agentic Readiness Index: How We Score It
- GEO vs SEO vs AEO: What Actually Changes
→ Read the blog · → Ideas that shaped my thinking · → About me · → Connect on LinkedIn